CHAPTER THREE

Meet the ip

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inspiring people

Bernardo Noval

CEO – Must Wanted Group

CITIZEN

Mexico 2

Education

Advanced Management Program – IE Business School

Languages

Spanish, English, French, Hebrew

IN SHORT

Inquisitive and curious, Bernardo Noval lovingly nurtures questions and creativity. He successfully takes on the challenge of culture entrepreneurship, applying to it the tools of doing business to achieve optimal reach and success. He also insists that there is nothing better than teamwork. When asked to assess his skillset, Bernardo confesses that he knows how to adapt very well—even easily—to difficulties that arise both in work and in life.

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