IN SHORT

Driven forward by the entrepreneurial example his father set, Marzouq Jassim Al-Bahar spearheaded IFA Group’s successful expansion into the food sector. As CEO of Nox Management, he’s determined to make his success count, giving back to his country and bringing food to the forefront as a crucial sector for Kuwait’s future prosperity. “We definitely need to raise awareness about food security,” says Marzouq. “Kuwait is the land of our ancestors. It’s where we grew up and it’s where the future of our kids lies. The sustainability of Kuwait is the sustainability of us and of future generations.”